Marketing
January 6, 2020
Show 94 – Authenticity Gap Report – Leading With Impact
Show 94 was produced in partnership with FleishmanHillard Fishburn to discuss some of the implications to businesses that the latest release of the Authenticity Gap report ‘Leading with Impact’, has highlighted. Russell Goldsmith was joined at FHF London’s offices by ... Read More »
January 06, 2020 0
June 23, 2019
Show 83 – Marketing & Advertising Trends – Cannes Lions 2019
Our third episode from the 2019 Cannes Lions International Festival of Creativity concentrated on Advertising and Marketing Trends and featured: 1. Rory Sutherland, Vice Chairman, Ogilvy UK discussing his talk ‘Make Advertising Great Again’ 2. Carla Buzasi, Managing Director, WGSN on ... Read More »
June 23, 2019 0
June 21, 2019
Show 82 – Burning Man – Cannes Lions 2019
Show 82 was recorded in front of an intimate audience in the ICCO House of PR at the Cannes Lions International Festival of Creativity where Russell Goldsmith was joined by Sir Martin Sorrell and Marian Goodell, CEO of Burning ... Read More »
June 21, 2019 0
June 21, 2019
Show 81 – Healthcare Marketing – Cannes Lions 2019
The first of three episodes recorded at the 2019 Cannes Lions International Festival of Creativity, this show focuses on Healthcare Marketing and including: Zuleika Burnett, Executive Director for Creative and Innovation at Havas Life Medicom talking about the power of ... Read More »
June 21, 2019 0
May 20, 2019
Show 80 – How businesses are innovating for long-term success
CIPR Members receive 5 CPD points for listening to this podcast if they log it at their My CPD. Show 80 coincided with the launch of TerraCycle’s groundbreaking LOOP initiative in North America and we sat down with their European General ... Read More »
May 20, 2019 0
December 3, 2018
Show 76 – How connected brands drive growth
CIPR Members receive 5 CPD points for listening to this podcast if they log it at their My CPD. The latest FutureBrand Index highlighted how the most future proofed companies consistently align the totality of the experiences they create with ... Read More »
December 03, 2018 0
June 23, 2018
Show 69 – Cannes Lions 2018 Pt.3 – Campaigns for Good
The final episode recorded at the Cannes Lions International Festival of Creativity 2018, recorded in the ICCO House of PR, in one of the cabanas on the beach front outside the main festival hall, where we featured three campaigns ... Read More »
June 23, 2018 0
June 22, 2018
Show 68 – Cannes Lions 2018 Pt.2 – Marketing Trends
The second of three episodes recorded at the Cannes Lions International Festival of Creativity 2018, recorded in the ICCO House of PR. In this episode we looked at looked at some of the marketing trends being discussed at the event ... Read More »
June 22, 2018 0
June 22, 2018
Show 67 – Cannes Lions 2018 Pt.1 – Marketing Technology
The first of three episodes recorded at the Cannes Lions International Festival of Creativity 2018. This was the third year that we’d recorded at the event and once again, we were thankful to ICCO for hosting us in their House ... Read More »
June 22, 2018 0
March 9, 2018
Show 63 – How To Create Award-Winning Corporate Content
CIPR Members receive 5 CPD points for listening to this podcast if they log it at their My CPD. Produced in partnership with Communicate Magazine and recorded at the Church of England’s new radio studio at their head offices in ... Read More »
March 09, 2018 0
January 27, 2018
Show 62 – The Content State Of Mind – Attitudes to Branded Content
CIPR Members receive 5 CPD points for listening to this podcast if they log it at their My CPD. Russell Goldsmith welcomed back to the show James Erskine, Managing Director of The Big Shot, to talk about his agency’s latest ... Read More »
January 27, 2018 0
August 7, 2017
Show 49 – Robotics; Branded Content; Latin America to Europe; Fearless Girl
Final show from Cannes Lions on Robotics, Branded Content and Fearless Girl Can Data Make You Funnier? – Social Roboticist, Dr Heather Knight and Chris Clarke, Chief Creative Officer International, DigitasLBi Branded Content – Catherine Balsam Schwabar, Chief Content Officer at Mattel Fearless Girl – Pablo Walker, President, McCann Worldgroup ... Read More »
August 07, 2017 0
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