Marketing
December 3, 2018
Show 76 – How connected brands drive growth
The latest FutureBrand Index highlighted how the most future proofed companies consistently align the totality of the experiences they create with their wider corporate purpose and that was the focus of Show 76, which was produced in partnership with ... Read More »
December 03, 2018 0
June 23, 2018
Show 69 – Cannes Lions 2018 Pt.3 – Campaigns for Good
The final episode recorded at the Cannes Lions International Festival of Creativity 2018, recorded in the ICCO House of PR, in one of the cabanas on the beach front outside the main festival hall, where we featured three campaigns ... Read More »
June 23, 2018 0
June 22, 2018
Show 68 – Cannes Lions 2018 Pt.2 – Marketing Trends
The second of three episodes recorded at the Cannes Lions International Festival of Creativity 2018, recorded in the ICCO House of PR. In this episode we looked at looked at some of the marketing trends being discussed at the event ... Read More »
June 22, 2018 0
June 22, 2018
Show 67 – Cannes Lions 2018 Pt.1 – Marketing Technology
The first of three episodes recorded at the Cannes Lions International Festival of Creativity 2018. This was the third year that we’d recorded at the event and once again, we were thankful to ICCO for hosting us in their House ... Read More »
June 22, 2018 0
March 9, 2018
Show 63 – How To Create Award-Winning Corporate Content
CIPR Members receive 5 CPD points for listening to this podcast if they log it at their My CPD. Produced in partnership with Communicate Magazine and recorded at the Church of England’s new radio studio at their head offices in ... Read More »
March 09, 2018 0
January 27, 2018
Show 62 – The Content State Of Mind – Attitudes to Branded Content
CIPR Members receive 5 CPD points for listening to this podcast if they log it at their My CPD. Russell Goldsmith welcomed back to the show James Erskine, Managing Director of The Big Shot, to talk about his agency’s latest ... Read More »
January 27, 2018 0
August 7, 2017
Show 49 – Robotics; Branded Content; Latin America to Europe; Fearless Girl
Final show from Cannes Lions on Robotics, Branded Content and Fearless Girl Can Data Make You Funnier? – Social Roboticist, Dr Heather Knight and Chris Clarke, Chief Creative Officer International, DigitasLBi Branded Content – Catherine Balsam Schwabar, Chief Content Officer at Mattel Fearless Girl – Pablo Walker, President, McCann Worldgroup ... Read More »
August 07, 2017 0
August 4, 2017
Show 48 – Data & Creativity, Young Lions PR, Augmented Influence
Show 48 was the third of four shows recorded at the Cannes Lions International Festival of Creativity. In part one, Russell Goldsmith spoke with two previous guests of the show, Scott Allen, CMO of Microsoft UK and Vikki Chowney, Director of Content & Publishing ... Read More »
August 04, 2017 0
July 25, 2017
Show 47 – Language of Comms, China, Music & Brands, Trends
Show 47 was the second of four shows recorded at the Cannes Lions International Festival of Creativity. In part one of this Cannes Lions show, Russell Goldsmith spoke with Harjot Singh, Chief Strategy Officer, McCann Worldgroup EMEA, about the language used in the ... Read More »
July 25, 2017 0
July 10, 2017
Show 46 – Convergence of Art, Technology & Healthcare; Malaria No More
The first of four shows recorded at the Cannes Lions International Festival of Creativity. In the first interview from Cannes Lions, Russell Goldsmith spoke with Zuleika Burnett, Executive Director for Creative and Innovation at Havas Life Medicom and Body Architect, Lucy McRae, who had ... Read More »
July 10, 2017 0
July 4, 2017
Show 45 – Building a Modern Marketing Organisation of The Future
Show 45 was sponsored by MOI and recorded at their Disrupt Forum in London. L-R – Scott Allen, Joel Harrison, Gemma Davies, Russell Goldsmith, Julia Porter, Lorraine Graves The first of Russell Goldsmith’s guests was Lorraine Graves, Head of Marketing for Cloud Infrastructure Services ... Read More »
July 04, 2017
February 22, 2017
Show 37 – What makes award winning B2B Marketers
CIPR Members receive 5 CPD points for listening to this podcast on B2B Marketing if they log it at their My CPD. Winners from the 12th B2BMarketing Awards talked about why they think they walked away with the trophies in their ... Read More »
February 22, 2017
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